Privy in the News
Here Are 10 Standout Companies From The Fifth 500 Startups Demo Day
Wednesday, February 6th, 2013 via TechCrunch
Early-stage VC fund 500 Startups today held the first of several demo day events for the fifth batch of startups graduating from its accelerator program. It was a fun event, with 32 high-energy founders pitching their companies to a room full of investors and tech press.
500 Startups announces new batch
Wednesday, October 31st, 2012 via TechCrunch
Dave McClure’s 500 Startups has just announced the newest batch of companies to be accepted for its fifth accelerator class. This group is the first through which 500 Startups used an open application process, rather than rely solely on referrals when evaluating participants.
500 Startups Reveals it’s New Accelerator Lineup
Wednesday, October 31st, 2012 via The Next Web
500 Startups has announced the 33 newest companies joining its accelerator program this Fall. It is a rather interesting and complex set of startups in the group and could be considered the most international, diverse, and exciting group in the history of the accelerator program so far.
Privy Gets Global Experience at 500 Startups
Wednesday, October 31st, 2012 via Xconomy
Plenty of Boston-area tech startups want to learn from West Coast mentors. Few actually go out there and do it. And most that do, don't come back.
500 Startups elects Privy and debuts latest batch
Wednesday, October 31st, 2012 via VentureBeat
Startup incubator 500 Startups announced its fifth batch of companies today, with over half coming from international markets. As VentureBeat has previously reported, 500 Startups is an early-stage seed fund and incubator program that’s become a brand name over the last few years.
Privy one of 500 Startups latest batch members
Wednesday, October 31st, 2012 via PandoDaily
500 Startups, Dave McClure’s seed fund and startup accelerator, announced today that it’s added 33 more companies to its portfolio. The new startups range from a tea marketplace based in Honolulu to a Web resource for repair shops based out of Estonia and Latvia.
Privy Picked to be a part of 500 Startups
Wednesday, October 31st, 2012 via Mass High Tech
Privy, a Boston startup that offers a self-service platform for targeted promotions, has been chosen as one of 33 startups for the Fall 2012 session of the 500 Startups accelerator in Silicon Valley.
Privy to Make Online Advertising Easier and Transparent
Wednesday, October 31st, 2012 via Nibletz
By now every new business owner knows that they need to have some kind of internet presence. Many also know that they need to advertise online. After business owners decide they need to advertise online, where to go and what to do often becomes a headache.
Privy picked for 500 Startups accelerator in California
Wednesday, October 31st, 2012 via Boston Business Journal
Privy, a Boston startup that offers a self-service platform for targeted promotions, has been chosen as one of 33 startups for the Fall 2012 session of the 500 Startups accelerator in Silicon Valley.
Pizza Chain Finds Succes using Privy
October 29th, 2012 via Street Fight Magazine
As the director of marketing at Stone Hearth Pizza, a restaurant chain with multiple locations in the Boston area, Alex Chamberlain is always on the lookout for ways to grow her email database. She’s found that the best way to acquire new email addresses is by requiring customers to input their contact information when redeeming limited-time deals and promotions, which Stone Hearth Pizza frequently posts on its company website.
Customize your promotions using Privy
July 31st, 2012 via American Express
At this point, many small-business owners have become leery of daily deals because of their reputation for attracting so-called “deal seekers,” or customers who come in once with discount vouchers and never return to pay full-price in the future. Privy is the very antithesis of one-time marketing. The digital platform encourages merchants to rely heavily on their existing customer base to start generating incremental revenue within just a matter of hours.
City Selects Hub-based Privy to help businesses boost sales through social media
July 10th, 2012 via Boston.com
A start-up based in Boston's Innovation District that aims to offer an alternative to "daily deal" websites like Groupon was selected from more than 60 applicants to partner with the Boston Main Streets program to help businesses covert social media users into measurable in-store sales.
Will Facebook Offers Appeal to Merchants
May 7th, 2012 via Street Fight Magazine
Facebook rolled out its rehashed deals play Offers to businesses on Friday after three months in private tests with a handful of partners. The self-service platform allows businesses to create and distribute deals free of charge on a merchant's brand pages as well as in users' news feeds.
Privy Offers Social Daily Deal Alternative
May 3rd, 2012 via PC World
Pizza chain owner Melissa Ferriman wanted to boost business using an online social deal promotion. She tried services like Groupon, but eventually chose Boston-based Privy because it connected her restaurant with customers who weren't just looking for the next promotion.
Privy: The Daily Deals Alternative That Businesses Control
April 23rd, 2012 via BizTech
It seems like the daily deals promotions model has become big business overnight. How big exactly? According to some estimates, the daily deals industry generated nearly $3 billion in revenue last year. The heavyweights in the space, Groupon and LivingSocial, have blasted their way into e-mail inboxes and social media, offering a big win-win proposition for both consumers and businesses.
Boston Startup Takes on Groupon
April 3rd, 2012 via The Boston Globe
Boston start-up Privy publicly launched on Tuesday a service for small businesses that want to leverage the Internet to drive sales -- an alternative to Groupon and other "daily deal" websites. "Daily deals really don't work for all businesses," said Ben Jabbawy, founder of the company, which was a 2011 finalist in the MassChallenge competition for start-ups.
Privy Attracts Merchants with More Targeted & Affordable Deals Platform
April 4th, 2012 via Daily Deal Media
Business owners across the United States are finding the new range of promotional services offered by the Boston-based Privy rather useful. Privy allows smaller businesses to engage the attention of the most relevant, online traffic. Privy provides a platform for creating deals specifically for browsers visiting the vendor’s website and for social media followers from the business’ Facebook and Twitter accounts.
Privy Gives Merchants More Control
April 3rd, 2012 via Street Fight Magazine
Today marks the official launch of Boston-based deals start-up Privy, which is hoping to change the way small businesses use daily deals by giving them more control over distribution and promotion. The company allows SMBs to create and manage their offers, and helps them market through the business’s online networks — to Facebook fans, Twitter followers, and visitors to their website. Privy will also allow a small business to access contact information of deal downloads, track deals they set-up and view analytics to adjust their approach.
Website Looks To Cut Groupon Out Of Deal
April 27th, 2012 via Boston Herald
A Boston startup says it has an antidote to the proliferation of online daily deals and will put business owners in control of their customers. Privy allows small businesses to create their own offers and distribute them online to targeted audiences, including Facebook fans, Twitter followers and email lists.
If You Want Deals Done Right, You’ve Got To Do Them Yourself
April 3rd, 2012 via Boston Innovation
The Groupon story remains a rollercoaster, as we saw yesterday with the company's restatement following an admission that it hadn't held adequate cash reserves for refunds. Nonetheless, the company has, for better or worse, made coupons interesting again.
5Privy Puts New Spin on Marketing for Local Businesses
April 3rd, 2012 via Xconomy
Daily deals are dead. Long live daily deals. But out of the ashes of all the Groupon clones—and a few niche deals sites notwithstanding—who will rise up and actually solve the online marketing problem for small businesses?
5 Online Marketing Strategies Every Restaurateur Should Know About
March 20th, 2012 via Street Fight Magazine
Creating an effective online marketing campaign isn't always a simple task — especially for restaurant owners that are used to focusing the majority of their time and energy on what’s happening in the kitchen. In recent years, a number of hyperlocal platforms have stepped in to make it easier for independent restaurateurs to develop websites, manage social media, and cultivate better relationships with their customers online. Here are five tips from experts in the hyperlocal industry about what restaurant owners can do to improve and expand their presence online.
Case Study: Boston Salon Uses Privy For Targeted Deals
February 23rd, 2012 via Street Fight Magazine
At Pure Hair Design in Boston, co-owner Jenny Kisiel says twentysomethings, her target market, have come to expect huge bargains, thanks to daily deals. In an effort to attract this market while retaining strong sales margins, she has turned to Privy, a hyperlocal deal platform that businesses can use to create customized promotions that run on their websites and Facebook pages.
Small Business Online Marketing Priorities
Wednesday, October 31st, 2012 via ZDnet
Any given day, I receive at least one public relations pitch for a new digital, mobile or social media marketing technology or platform that seems compelling, innovative or truly viable. Just a few days ago, for example, I spoke with Ben Jabbawy, CEO of Boston-based Privy, a site that automates promotions that can be run either on your own Web site or their Facebook page. This is a twist on the daily deals concept that uses analytics to suggest promotions that have worked for businesses like your own, without forcing your company to undercut its prices. (A big criticism of the daily deals model.)
Meet 10 of the 125 Startups Competing for the $1M Masschallenge Prize
September 21st, 2011 via The Next Web
The Boston-based nonprofit, MassChallenge bills itself as “the world’s largest startup competition”. The current accelerator started on June 27th and runs through the end of September. Final judging takes place in October and 10-20 winners will split $1 million in awards.
Privy Aims to Bring Merchants More Than Just Flash Daily Deals
September 1st, 2011 via Boston Innovation
1,236. That's the number of daily deal emails I have in my "daily deal" folder. They just sit there, piling up, most of the time offering things I could care less about. Mashable Editor-at-large, Ben Parr, even wrote an article about the potential end of the daily deal era, as consumers grow weary of the quick-fire promotions. Loyalty coupled with discounts continues to be a hot button topic as businesses and deal providers dance around an optimal solution. Here enters Privy, a marketing platform that sits on businesses' websites for more genuine engagement between company and consumer.
Privy Brings Promotional Offers to Your Site
August 30th, 2011 via The Next Web
The rise of social e-commerce and "daily deals" have turned 3 year old startups Groupon and LivingSocial into revenue generating machines, and both are looking to IPO soon. It makes sense that daily deal sites have become so popular – people like to save money and merchants and small businesses can move inventory or just get their name out there.
Startup Watch: Five You Should Follow
March 1st, 2011 via Mass High Tech
As part of each week's Startup Report, Mass High Tech highlights five startup companies and their business goals and provides guest access to their company profiles in the New England Tech Directory. With each week’s Startup Watch, Mass High Tech will choose the weekly featured companies by soliciting nominations through a poll of 10 startup companies, with links to their respective websites.
Best of Boston Startups
February 7th, 2011 via The Next Web
Boston, Massachusetts, home to Harvard University, Sam Adams and the Red Sox, has maintained a reputation of excellence and entrepreneurial American spirit since its first epic Tea Party in 1773.
